Double Your Opens—Just by Saying Hi?

Build Your Tribe, Not Just a List!

Hey there 👋, check out this week's top digital media and market updates!

We’re covering Newsletters aren’t dead, they are just evolving.

We’d love your feedback! Hit reply and let us know what you think.

Charlie Patel, Owner of Media Assets Newsletter

Market News

The newsletter Dirt has launched a news & aggregation site. (LINK) 

Digital creator jobs jump 7.5x since pandemic. (LINK)

Why podcasts are EATING the media industry (LINK)

Google Chrome will now continue to use third-party cookies. (LINK)

Gumroad buys Small Bets for $3.6M – was it a good deal? (LINK)

“One Simple Change That Builds a Super Community.”

Engaging with your newsletter audience isn’t just about being friendly—it’s actually a smart move for growth and community-building. When you reply to readers, host live chats, or build a digital community, you’re not just making people feel seen; you’re also boosting newsletter loyalty and even your email deliverability. Plus, those reader replies can spark awesome new content ideas and open up extra revenue streams. Basically, if you want your newsletter to grow, you’ve got to learn the value of creating conversations, not just broadcasting information.

But here’s what you should know: every successful newsletter builder figures out what engagement means for them. Some reply to every comment, some let the readers talk to each other, and others set boundaries to keep things from getting overwhelming. The real lesson? Decide early how much time you want to spend, set some house rules, and create spaces (like comment threads or private chats) where your readers can connect. By taking control of your engagement strategy, you turn casual readers into a real community—and that’s the key to lasting newsletter success. (LINK)

Media News

Newsletter Sponsorships Require Subscriber Acquisition (LINK)

LinkedIn emerges as a serious player in the creator economy. (LINK)

How Market Beat and Matt Paulson can deliver email to over 5.5M people daily. (LINK)

Stop selling newsletter ads — do this instead (LINK)

LinkedIn emerges as a serious player in the creator economy. (LINK)

Newsletter Shoutout of the Week

Create & Influence - Get the latest updates, insights, and inspiration you need to elevate your content game.

Become a part of our thriving community of creators and influencers who are pushing the boundaries of creativity and making waves in the influencer world. 

Ok that’s it for this week, give us a reply if you have any suggestions or comments…

Cheers!