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Charlie Patel, Owner of Media Assets Newsletter

“Why Your Favorite Writers Are Quietly Getting Rich From Email”

Ever wonder how much you can actually make from running a newsletter? Turns out, quite a bit—if you play your cards right. On average, newsletters can earn anywhere from a few cents to a few dollars per subscriber depending on your niche, engagement rate, and how you’re monetizing. B2B or high-ticket niches tend to pull in more, while broader lifestyle topics bring in less (but still solid money). Some newsletters with just 10k subs are bringing in six figures, no joke.

There are tons of ways to make that money too—referral bonuses through platforms like Sparkloop, ads and sponsorships, affiliate links, or even paid subscriptions. Want to see real numbers? The Hustle sold for $27M, Milk Road hit 8 figures in under a year, and Newsette is reportedly worth $200M. But even if you’re not going mega-viral, a highly engaged list of just a few thousand people can be enough to build a legit business. (LINK)

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